• No.139 Nanjing East Road, Shanghai

  • Slide 1
  • Slide 2
  • Slide 3
  • Slide 4
  • Slide 5
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • Slide 11
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16


HAYDON SHANGHAI is a multi-brand cosmetics store. As approaching the project, Various Associates extracted distinctive Shanghai-style elements, and interpreted them through modern methods. Elements that carry the memory of Shanghai's exotic old houses, such as reliefs, patterned tiles, wood with a classical tone, pale gold metal, and dark green hue, are combined in a contemporary, creative manner, which stimulates the recollection of past glorious days.


The spatial languages narrate the integration of Eastern and Western cultures. Shanghai-style retro atmosphere and sci-fi absurdity contrast and harmonize with each other through the interaction of art and architecture, giving new interpretation of "Eclecticism" through this cosmetics store based in a century-old Shanghai building.